Ubisoft has received the dishonor of being named the most hated gaming company in the world, according to a recent study.
RAVE Reviews conducted an investigation to find out which companies are the most hated across the globe. The study, which is available in full on RAVE’s website, has seen Ubisoft emerge as the world’s most hated gaming brand, followed by Capcom and Game Freak.
Companies from a number of different business areas were subject to the investigation, one of which was video gaming. RAVE stated it gathered data on “gaming companies,” although this section seemed to be restricted mainly to game developers. Ubisoft was decisively named the most universally hated gaming brand, coming out on top in a total of 23 countries, including New Zealand, UAE, Brazil and even its native France. Capcom finished in second place, as the most hated company in nine countries, while Game Freak held the distinction in four, including both the U.S and the U.K. The well-known Pokémon game developers also had an astounding 100 percent rate of negative tweets from Canada, according to RAVE.
Despite its in-depth research into gaming companies, RAVE gave gamers a rather unflattering characterization, writing, “Perhaps no fandom loves to hate as much as gamers. With fierce opinions, hours of personal investment, and a complex relationship between gaming and psychosocial problems, gamers want to tell people about it. They complain about Ubisoft the most.”
Joe is a news writer for CBR. He can normally be found neck-deep in an RPG, but also managed to set aside some spare time to yoink a bachelor’s degree in fine arts (specializing in writing and editing), before getting back to some real work… Monster slaying in Velen in his 14th playthrough of The Witcher 3.
This content was originally published here.